Social Good

We believe in the power of doing good, which is why we have taken an active effort to integrate a positive social impact within our brand. Each year we select 1-2 organizations to partner with to raise funds in support of female empowerment, education, and health. We also strive to create videos, products, and experiences that advocate each of the causes we are passionate about. From YouTube videos to merch, we aim to move people to do good and give back.

We have partnered with and are champions for Girl Up, a United Nations Foundation adolescent girl campaign. Girl Up mobilizes girls from across the U.S. and more than 90 countries worldwide through leadership training, organizing and advocacy to become the voice and face of this critical movement for girls everywhere. We are so proud to take part in the Girl Up Annual Leadership Summit and SchoolCycle Program this year and will be donating 2% of our 2017 and 2018 proceeds to the organization. We have also teamed up with Healing Waters to fund 2 water purification systems in the Dominican Republic. The goal is to provide third world communities with clean drinking water in hopes to see entire communities transformed physically, socially, economically, and spiritually.

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